Media and Research
What The Media Has To Say
"The ads reach the audience most coveted by advertisers: 21-35 years old who like to go out and spend money. Restroom advertisements also allow companies to target gender with 100% accuracy." - Fortune
"Restroom advertising is naturally an efficient medium for targeting strictly male or female audiences." - Adweek
"Now Madison Avenue has invaded the restroom. It's surprising nobody has thought of this before." - Newsweek
"If you went to the restroom three times, you'd read it again and again. Not only can indoor billboards reach a very discerning customer, but they've got the customer's undivided attention." - Inc.
"This was the only place in the world people would stand in line to read the advertising." - The Boston Globe